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Branding
In this section you will find Business Development Branding market research reports and publications. These provide information on the latest products, news, market growth forecasts, data and business opportunities in the biotech, life science and pharmaceutical industries.
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Post-Launch Brand Marketing in Select Affiliate Markets
Published by Cutting Edge Information on Jan 1st, 2007
$2,995.00
Explore marketing budgets for 8 brands throughout their first, second and third years of market availability. Learn More
Small & Specialty Drug Branding: Tapping Niche Market Potential
Published by Cutting Edge Information on May 1st, 2006
$3,295.00
This study assists individuals and product teams who seek guidance in the allocation of pre- and post-launch marketing resources for small and specialty brands. Learn More
Marketing Mid-Tier Pharmaceutical Brands: Winning Resources for Near-Blockbusters
Published by Cutting Edge Information on May 1st, 2006
$3,295.00
Outlining challenges that mid-level brand face when launching into the European and US markets. Learn More
Combating Generics: Pharmaceutical Brand Defense for 2007
Published by Cutting Edge Information on Feb 1st, 2006
$6,995.00
Use this report to better understand and act on the range of options available to branded companies defending products against generic threats. Learn More
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